As the wildfires ravage over a 1.4 million acres and displace hundreds of people from their homes, the company is supporting emergency first responders and the American Red Cross by donating pallets of Hill Country Fare bottled water and H-E-B snack items as well as ready-meals and supplies such as sunscreen, goggles, lip balm and moisturizer. The company also hosted a fundraiser for the American Red Cross in Midland, Texas which raised more than $60,000 from H-E-B customers and Partners (employees).
Additionally, today H-E-B and Central Market announced it is expanding its relief effort by providing a way for its customers to donate funds to the American Red Cross. Beginning tomorrow, the company will launch a checkstand donation campaign in select stores. Customers will have the opportunity to add a donation of $1, $3 or $5 to their total grocery bill when they check out, or at the Business Center. One hundred percent of the donations will go to the American Red Cross and its emergency relief efforts in Texas.
“This is a heart wrenching time for many of our neighbors as they face loss and uncertainty due to the wildfires. We are committed to providing assistance during this time of crisis,” said Winell Herron, H-E-B Group Vice President of Public Affairs and Diversity. “Our customers have expressed a desire to help as well. Our in-store donation campaign gives them the ability to contribute and provide crucial recovery aid.”
H-E-B’s disaster relief response is a component of its “Helping Here” philosophy which is the foundation of the company’s philanthropic giving.
A breakdown of the items that have been donated by H-E-B and its Central Market division thus far to the affected areas include:
Donation of 1,728 bottles of Hill Country Fare bottled water and 528 bottles of H-E-B Quench by the H-E-B Burleson store. These items were delivered to fire camps.
Palo Pinto, Texas
Donation of the following by the Central Market store in Fort Worth to the Palo Pinto Fire Department:
Pain killer – Excedrin
First aid kits
Meal replacement drinks
Saline eye wash
Saline nasal spray
Bananas and Apples
H-E-B Partners (employees) from the Austin #10 store, located at 7010 Hwy 71 West, delivered food and water to neighbors in the affected Oak Hill community. The food delivery included four pounds of lunch meat along with bread, chips, and cookies. The H-E-B volunteers stayed on to assist the neighborhood with clean-up, visiting neighbors door-to-door to offer their assistance.
The Stephenville H-E-B store donated 1,200 bottles of Hill Country Fare water to several volunteer fire departments. Additionally, store Partners took up a personal collection and raised over $200, which was used to buy store product that was donated to the Stephenville Fire Department. Recently, the store also began accepting product donations from its customers and Partners of water, lip balm, saline solution, Gatorade, H-E-B Quench, snack crackers and fruit including oranges, apples and bananas. All of the donations have been distributed by the Stephenville Fire Department to units responding to the Palo Pinto fires.
The H-E-B Midland store hosted a radio remote in its store parking lot in conjunction with the American Red Cross and Midland Fire Department on Tuesday, April 12. With customer support, $51,000 in cash donations was raised in four hours. H-E-B contributed an additional $10,000.
The H-E-B Abilene store donated two pallets of Hill Country Fare 24-pack water, equivalent to 3,456 individual bottled waters, and 10 cases of H-E-B individual snack items. These items were distributed to 14 fire response units.
San Angelo, Texas
The H-E-B San Angelo store has donated the following items to the American Red Cross and the San Angelo Fire Department:
22-quart styro Texas coolers
Five pallets of Hill Country Fare bottled water (equivalent to 8,640 individual bottle waters)
One pallet of Gatorade
Donated chicken for 990 meals
Donated 22 loaves of bread
Donated 72 pounds of green beans
Donated 48 pounds of corn
Donated 20 pounds of Macaroni & Cheese
Prepared 130 meal orders for the Forestry Service